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Category: Performance & Optimization

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How do you measure ROI from digital channels?

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How do I increase CTR for a website?

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How can we optimise display ads for more clicks?

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How many number of users does it take to reach critical mass for ad sales?

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How do I run an effective digital marketing campaign?

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In todays implementation of digital marketing workflow is there a way for me as an APP publisher to inform demand side platforms DSPs about the general profile of the app customers for better conversion rates etc

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What is CTR and how to boost it?

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When using display advertising what could you include in an ad to achieve the goal of driving more sales?

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Are cost per install campaigns worth it?

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How can I improve banner ad CTR?

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How would you determine the clickthrough rate ctr for a clients search ads?

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What can I try besides A B testing to create a successful ad post?

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Recent Posts

  • Maximizing Advertiser Value through Targeted Advertising in OTT/Connected TV
  • Essential Elements of Mobile App Monetization Strategy
  • How Can Publishers Use the Ad Trading Platform for Monetization?
  • 6 Things to Note While Selecting Your Ad Trading Stack
  • Why Marketers Should Add Retail Media in Their Marketing Plans to Cover the Entire Consumer JourneyWhy Marketers Should Add Retail Media in Their Marketing Plans to Cover the Entire Consumer Journey

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